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Cybersecurity Adoption in Gen Z Shoppers: Resilience And Continuity — Post-Pandemic Lessons

• Supply Chain
• Public Policy
• Psychology

Abstract

This policy brief investigates “Cybersecurity Adoption in Gen Z Shoppers: Resilience And Continuity — Post-Pandemic Lessons” using a propensity score matching. Through a behavioral lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.