Research Proposal
⭐ 4.6
Social Media Marketing for Esports Organizations: Human Factors And Usability | 2021–2026 Trends
Abstract
This research proposal investigates “Social Media Marketing for Esports Organizations: Human Factors And Usability | 2021–2026 Trends” using a event study methodology. Through a socio-technical lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.