Policy Brief
⭐ 4.3
Metaverse and Data Quality And Bias among Gen Z Shoppers — A benchmarking and maturity modeling
Abstract
This policy brief investigates “Metaverse and Data Quality And Bias among Gen Z Shoppers — A benchmarking and maturity modeling” using a survey-based structural equation modeling. Through a economic lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.