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Policy Brief ⭐ 4.3

Market Entry Strategy in FinTech for University Students: A Comparative Perspective

7 pages Chicago style ~7–13 mins read
  • Leadership
  • Marketing
  • Impact

Abstract

This policy brief investigates “Market Entry Strategy in FinTech for University Students: A Comparative Perspective” using a benchmarking and maturity modeling. Through a institutional lens, the analysis integrates multi-source data to derive an actionable roadmap for researchers and practitioners.

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