Research Proposal
⭐ 4.6
Market Entry Strategy in EdTech for Gen Z Shoppers: 2022–2027 Trends
Abstract
This research proposal investigates “Market Entry Strategy in EdTech for Gen Z Shoppers: 2022–2027 Trends” using a design science research. Through a economic lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.