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Human-Computer Interaction for Millennial Consumers: Adoption Barriers | Post-Pandemic Lessons

• AR/VR
• Leadership
• Metaverse

Abstract

This dissertation investigates “Human-Computer Interaction for Millennial Consumers: Adoption Barriers | Post-Pandemic Lessons” using a event study methodology. Through a economic lens, the analysis integrates multi-source data to derive an actionable roadmap for researchers and practitioners.