Research Proposal
⭐ 4.6
Gaming & Esports and Market Entry Strategy among Millennial Consumers — 2023–2026 Trends
Abstract
This research proposal investigates “Gaming & Esports and Market Entry Strategy among Millennial Consumers — 2023–2026 Trends” using a survey-based structural equation modeling. Through a behavioral lens, the analysis integrates multi-source data to derive an actionable roadmap for researchers and practitioners.