View Full Paper

AR/VR for Gen Z Shoppers: Operational Excellence | Post-Pandemic Lessons

• MLOps
• Supply Chain
• Esports

Abstract

This policy brief investigates “AR/VR for Gen Z Shoppers: Operational Excellence | Post-Pandemic Lessons” using a design science research. Through a socio-technical lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.